In this post I’ll describe how to build a nice cohort graph/table in R, using ggplot2.
Data source that I’m using is from a mobile app that is tagged with Snowplow Analytics, but if you follow all the steps, using a similar dataset, you’ll get the same results.
Google Analytics API: Built-in segments, the complete list
This is a list of Google Analytics API built-in segments (Paid Traffic, Non-bounce sessions, etc) with their Segment ID numbers.
GTM For WordPress (gtm4wp) Container with Google Analytics Tags
This post contains a container file which aims to be feature-complete for Google Tag Manager for WordPress (gtm4wp): loads of variables, triggers and tags.
Setting up Snowplow Analytics with the Relay42 Tag Manager
Recently, I did a Snowplow Analytics implementation via the Relay42 tag management system. The setup I chose for this is very neat (if I can say so myself), so I’m sharing it here, hoping it can help or inspire others.