Recently, I was given a demo of the GTMtesting.com tool. With this (Free!) tool, it’s super easy to do A/B testing with Google Tag Manager.
In this post, I will show you what it is and how it works.
Track non-left mouseclicks with Google Tag Manager
Google Tag Manager has a great built-in Click Trigger. But what if you want to track right-clicks or middle clicks?
You need a custom trigger for it. In this post, I will show you how.
Catch exit-intent with a Google Tag Manager trigger
I’ll show you how to set up an exit-intent trigger in GTM, the Google Tag Manager. It’s quite easy and involves only one custom HTML tag.
Set up A/B tests using the Google Tag Manager
A tutorial on how-to set up A/B tests using javascripy tags, as served by the Google Tag Manager.