Here’s a query that will help you get started answering the question: “How can I tie experiment events to conversions?”
A step by step guide on how to add custom contexts to your snowplow analytics measurement system.
From creating the schema, configuring iglu, and adding it to bigquery.
In this post, I’ll show you how to analyse and visualise click paths or “customer journeys” using process mining tools (via the bupaR R package). Including a sample dataset for you to play with.
In this post I’ll describe how to build a nice cohort graph/table in R, using ggplot2.
Data source that I’m using is from a mobile app that is tagged with Snowplow Analytics, but if you follow all the steps, using a similar dataset, you’ll get the same results.