No tag so crucial as the GA4 Configuration Tag. It can make or break or silently kill your implementation without warning. Sounds scary? It is! But I’ll try to explain some quirks, and a solution for all your worries.
In this post, I will show you how to make sense of Event Parameters.
What are they? What are the limits and pitfalls? How to find them in GA4 and Big Query?
This is a guide on how to track Navigation Timing data of all your pages using the Google Stack: Google Tag Manager, Google Analytics (App + Web), Big Query, and Data Studio.
You will get unsampled page-level data of almost all Navigation Timing API requests in a nice and easy to query table.
In this post, I will show you how to Debug and Monitor your Google Tag Manager implementation. Monitoring data will be stored in a Google Analytics property, using enhanced ecommerce tracking.