This is the official documentation of the Slack Ping server side GTM tag I created.
This Server Side tag, when triggered, will send a Slack message via the Slack webhook mechanism.
Making sense of Page Views in GA4
What is collected in the GA4 page_view event? A tip on how to deal with url parameters, and a cliffhanger about Content Grouping.
Session modeling in BigQuery SQL (using GA4 data and a trip to Paris)
What is a session? And how can I use SQL to express that.
Track, Store and Analyze granular Page Performance data: a practical guide
This is a guide on how to track Navigation Timing data of all your pages using the Google Stack: Google Tag Manager, Google Analytics (App + Web), Big Query, and Data Studio.
You will get unsampled page-level data of almost all Navigation Timing API requests in a nice and easy to query table.
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